— PROJECT NAME
Giftany
Social Media
— ROLE
Art Direction
Graphic Design
Copywriting
— DATE
2019
In today’s society, people need reason to propel their actions. Hence, many find it weird to gift, or receive gifts without any context.
We’d like to challenge this mindset by portraying
the act of gifting in a different light.
By celebrating everything! To showcase Giftany as a young and quirky voice, always spreading fun and love by reminding everyone to appreciate their loved ones.
Who's
who?
Classifying different personalities to help users better choose gifts that will suit their loved ones. This helps ease the struggle of not knowing what to gift.
Anything can
be Celebrated!
The unique celebrations highlight different gift cards, allowing for a more targeted reach towards consumers. Creating a reason for viewers to buy gift cards.